Archive for the ‘Customer Identity Management’ Category

An Introduction To Digital Identity

How often do people acknowledge basic yet important existential things in world? Rarely! Our digital identity is something similar. Wondering how? Read here

Read more

Omnichannel Marketing through the Single Customer View

The omnichannel marketing is no longer a luxury or perspective but a mainstream business imperative for companies operating multiple channels. However, businesses can adopt an omnichannel approach only when they have a high level single customer view through centralized customer profile data.

Read more